What is the role of persuasion in communication campaigns? How does persuasion influence campaign conceptualization? Describe how visual argumentation is used within communication campaigns to persuade.
Select three different communication campaigns (historical or contemporary). What persuasive techniques are used in these campaigns? Why do you were these techniques selected for the audience?.
What does it mean that communication campaigns are symbolic in nature? Is this only true in contemporary campaigns or has symbolism always been an important part of communication campaigns?
How does symbolism influence audience decision-making? How aware is the audience of this influence? Identify a campaign that has used symbolism to influence audience decision making..
Answer to How does symbolism influence audience decision-making? How aware is the audience of this influence?….